BLCU
Compulsory Courses
1.Principles of Economics
经济学原理
Compulsory
Course Description
In this course students will study basic knowledge of: Preamble；Demand and supply；Public economics；Firm behavior and industrial organization；Labor market economics; deepen the proposition；currency and price；macroeconomics in open market; fluctuation in short term economics.
Course Objective
This is a compulsory course for finance majors. Through learning, students can systematically master basic knowledge and analytical method about western economics. Students will gain abilities to analyze and solve practical problems in use of basic principles and a firm basis for later work and research.
Textbooks
R.Glenn Hubbard, Economics (English version), China Machine Press
Credits
2 hours per week, 2 terms, 66 hours in total, 4 credit points
Written exams
2.Microeconomics
西方经济学（微观）
Compulsory
Course Description
This course provides a treatment of microeconomic theory that stresses its relevance and application to both managerial and public-policy decision making. This applied emphasis is accomplished by examples that cover such topics as the analysis of demand, cost, and market efficiency; the design of pricing strategies; investment and production decisions; and public policy analysis. The course includes markets and prices; producers, consumers and competitive markets; market structure and competitive strategy; information, market failure, and the role of government.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
The course aims to introduce the basic concepts of microeconomic theories and the behavior and decision making of inPidual economic units. These units include consumers, workers, investors and business firms-in fact, any inPidual or entity that plays a role in the functioning of our economy.
By studying the behavior and interaction of inPidual firms and consumers, the course explains how and why these units make economic decisions, how economic units interact to form larger units - markets and industries, how prices are determined, how investments and production decisions are made. The course also introduces four different market structures - Perfect Competition, Monopoly, Monopolistic Competition Market and/or Oligopoly, and how prices and pricing strategy are determined under these different market structures. It also explains how industries and market operate and evolve, why they differ from one another, and how they are affected by government policies and global economic conditions.
Finally, game theory and general welfare economics and the role of government may be introduced. After completing the course, students should be able to have a good understanding of the fundamentals of economic theory, the different market structures and the interactions of different economic units in affecting the market and industry in terms of prices, production volume and global economic conditions.
The objectives of the course are:
a. To expand the students’ knowledge in the field of microeconomics and to make them ready to analyze real economic situations
b. To provide students with the knowledge of basic microeconomic models' assumptions, internal logic and predictions, grounding the explanations on intuitive, graphical and analytical approaches
c. To develop the students' ability to apply the knowledge acquired to the analysis of specific economic cases, recognizing the proper framework of analysis and constructing the adequate economic models within this framework
By the end of the course students are expected to have necessary skills for writing essays and reading economics literature.
Textbooks
Robert S. Pindyck, Microeconomics 6th edition (English version), Tsinghua University Press
Credits
3 credits and 51 hours
Written exams
3.Macroeconomics
西方经济学（宏观）
Compulsory
Course Description
This undergraduate course of study will provide students with learning opportunities to understand the basic and important economic issues, acquire problem-solving skills and develop the ability to critically analyze a few major concepts is of greater value, and with a solid background to further their study in other courses.
The overall picture of macroeconomics will be introduced in this course. It includes national income accounting, growth, aggregate supply and demand, IS-LM model, monetary and fiscal policy, international linkages, behavioral foundations of consumption and saving, investment spending, the demand for money, the Fed, money, and credit and financial markets, depression, inflation, and deficits, international adjustment and interdependence, and other topics.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
This course introduces and helps the students understand the basic concepts and principal theories of Macroeconomics such as growth, aggregate supply and demand, IS-LM model, monetary and fiscal policy, international linkages, inflation, deficits and etc. In addition, this course shows and helps the students master the important problem-solving skills in macroeconomics.
Through the study of this course, students should have a clear understanding of the following:
a. National Income Accounting
b. Growth, aggregate supply and demand, and policy
c. First Models
d. Behavioral foundations
e. Big events, international adjustment and advanced topics
Textbooks
RudigerDornbusch,Macroeconomics (8e) (English version), McGraw-Hill and Dongbei University of Finance & Economics Press
Credits
3 credits and 51 hours
Written exams
4.Principles of Accounting
会计学原理
Compulsory
Course Description
This is a basic and specialized course for finance and accounting majors. For undergraduate students, this course will present them accounting cycle, which will help them build a foundation upon which they’ll continue to learn in their future study of business. Through learning the basics of financial accounting and cases, students come to think about real-world situations and put themselves in the role of the decision maker.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
The overall objective of this course is to provide each student with an awareness and understanding of the fundamentals of financial accounting theory and practice, aiding them in the preparing of financial statement data. Through the study of this course students should have a clear understanding of the following:
a.To understand the double entry and accounting equation
b.To understand the accounting cycle
c.To understand the articulation relationship among the financial statements
d.To understand how to translate business activities into accounting language
e.To understand how to prepare the financial statements
f.To understand how to interpret the financial data
Textbooks
Accounting-The basis for Business Decisions(Financial Accounting), 13th，Jan R. Williams, China Machine Press
Credits
4 credits and 68 hours
Written exams
5.Money and Banking
货币银行学
Compulsory
Course Description
This course deals with the basic knowledge of finance, mainly including money, financial instruments, financial markets, money supply and demand , and monetary policy and its transmission mechanism. After taking this course, students will understand what is money, what determines the necessary quantity of money in circulation, how is funds raised, through what way or channel, how financial markets and financial institutions intermediate the transfer of funds, turning savings into investments, what roles commercial banks and other non-banking financial institutions play in this process, what are the central bank’s functions and how the central bank exercises financial supervision, how is money supplied, what roles commercial banking system and the central bank do in money creation, what are the major factors that affect a nation’s money supply, and how is monetary policy transmitted in an economy in order to reach the final economic targets.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case studies and discussions.
Course Objectives
The overall objective of this course is to provide each of students with an awareness and understanding of fundamentals of the theory and practice on Money and Banking. In this course, students should develop a basic understanding of:
a. Money and monetary system and measurement of money
b. Different forms of credits and various financial instruments
c. Interest rates and rate of return of financial assets
d. Major types of financial markets and their function
e.Financial system, mainly financial institutions, including both bank and nonbank institutions
f. The features of commercial banks and their business and management
g. The functions of the central banks and its supervision on financial circle
h. Money demand and money supply
i. Inflation with its main types and effects and deflation with its main types and effects in an economy
j. Monetary policy and the transmission mechanism of monetary policy with different school
Textbooks
XuJinqian, Money and Banking (English version), Beijing Language and Culture University Press, 2003
Credits
4 credits and 68 hours
Written exams
6.Public Finance
财政学
Compulsory
Course Description
Public finance is practicable economics. It describes the government revenue, expenditure and management activities. In theory, the course needs to answer some question, such as: why is public finance important in modern market economy? What functions does public finance have? In practice, the course describes public finance system in China, for example, taxation system, government budget system, bond system. This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
Public finance involves in many aspects of knowledge
a.To understand the Government failures and the role of public sector economy
b.To understand market failures and government activities
c.To understand public goods and how many measures government has in providing public goods
d.To understand the public choice and its function in public goods providing
e.To understand the analysis of expenditure policy and the differences between income effect and substitution effect
f.To understand the cost-benefit analysis and its elements
g.To understand the tax concept and the five desirable characteristics of any tax system
h.To understand the taxation system in China, include goods and serves tax, income tax, property tax, resource tax and behavior tax
i.To understand fiscal federalism and government budget
Textbooks
Rosen, Public Finance, (English version), Tsinghua University Press
Credits
2 credits and 34 hours
Written exams
7.International Finance
国际金融
Compulsory
Course Description
This is a basic and specialized course for finance majors. Students will learn about various international financial markets such as the foreign exchange market. In addition, students will study a range of financial instruments such as bonds, options, forwards, futures and swaps.
This course deals with the financial issues in the international economics with special focus on the interaction between financial markets and institutions. It covers economic theory, the historical experience, practices in international economics, and current events. After taking this course, students will understand how the international transactions are settled, what the balance of payment is, why the Gold Standard and the Bretton Woods system failed, why the exchange rates are so volatile. This course also focuses on the key issues surrounding multinational corporations such as transfer pricing.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
The overall objective of this course is to provide student with an awareness and understanding of the fundamentals of international financial theory and practice, including the scope and content of international finance and fast evolution due to deregulation of financial markets, product innovations, and technological advancements. Through the study of this course students should have a clear understanding of the following:
a.To understand the balance of payment and how to adjust it
b.To understand International Monetary System
c.To understand the exchange rate systems
d.To understand how the foreign exchange, foreign-exchange market, foreign exchange determination and financial derivatives
e.To understand how the forward rate is related to the spot rate as an arbitrage relationship via covered interest parity
f.To understand what is meant by the Eurodollar market, its historical origins and reasons for its rapid growth
g.To understand what is meant by foreign-exchange risk and forecasting
h.To understand the import and export financing
i.To understand financial management of the multinational enterprises
j.To understand international banking: reserves, debt, and risk
k.To understand the open economy macroeconomic policy
Textbooks
Liu Ke, International Finance--Theory and Practice (English version), Beijing Language and Culture University Press, 2005
Liu Ke, International Finance, Beijing Language and Culture University Press, 2005
Credits
4 credits and 68 hours
Written exams
8.Corporate Finance
公司理财
Compulsory
Course Description
This undergraduate course of study will provide students with learning opportunities to enhance their career prospects in an exciting and rapidly changing world of investment banking and corporate finance. A typical career in corporate finance means one would work for a company to help it find money to run the business, grow the business, make acquisitions, plan for it's financial future and manage any cash on hand, although one might work for a large multinational company or a smaller player with high growth prospects.
The overall picture of corporate finance will be introduced for students in this course, which mainly includes: the capital budgeting, the capital structure, and net working capital investment decision or short-term financial planning. The problem-solving skills learned in corporate finance may get put to work quickly, and successful completion of the course will enable students to apply for a Perse range of careers in finance.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
This course is to introduce and help the students understand the basic concepts and principal theories of corporate finance, and is to show and help the students master the important problem-solving skills in corporate finance as well.
Through the study of this course, students should have clear understanding of the following:
a. What long-term investments should the firm engage in? -Try to make smart investment decisions
b. How can the firm raise the money for the required investments? -Try to make smart financing decisions
c. How much short-term cash flow does a company need to pay its bills? -Try to make smart control on daily cash flows
Textbooks
Stephen A. Ross, Randolph W. Westerfield, and Bradford D. Jordan, Corporate Finance（6th edition） (English version), McGraw-Hill Companies and China Machine Press, 2002
Credits
3 credits and 51 hours
Written exams
9.Investments
投资学
Compulsory
Course Description
In this course students will study basic knowledge of: background of financial investments, important investment concepts, analysis, valuation and management of fixed-income securities and common stocks, securities analysis, derivative securities, modern investment theory, and investments management.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and problem solving.
Course Objectives
The course aims to provide students with the basic concepts and theories of financial investments, the knowledge about major financial instruments and relevant market operation mechanisms, analytical theories and skills in the fields of investments, together with the modern investments theory on return, risk and the pricing of securities and portfolio management.
Textbooks
Charles Jones, Investments: Analysis and Management(10th edition)（English version), John Wiley & Sons, Inc. and China Citic Press, 2007
Credits
2 credits and 34 hours
Written exams
10.Financial Analysis
金融分析
Compulsory
Course Description
This undergraduate course is a basic and specialized course for finance majors which will provide students with learning opportunities to enhance their career prospects in an exciting and rapidly changing world of financial investments. Students will learn about the various asset pricing theories, fundamental and technical analyzing methods and the strategies and skills in financial investments.
This course introduces the technical and fundamental analyzing methods in detail through plentiful updated case study, develop the students’ ability of independent analyzing and flexibly use of the Trend theory. It will also deal with securities portfolio theory, risk management theory, financial supervision theory.
In this course, students will also study the transaction mechanism of foreign exchange and master the strategies and skills in foreign exchange and financial derivatives (including futures and options).
This course will be given with the aid of multi-media, classroom teaching and laboratory simulation practice will be combined with case study and discussions.
Course Objectives
The overall objective of this course is to provide each student with an awareness and understanding of Financial Analysis theory and practice including fundamental concepts, principles, analytical methods and tools useful for making investment and finance decisions regarding securities, foreign exchange and financial derivatives, product innovations and technological advancements due to deregulation of financial markets. Through the study of this course students should have a clear understanding of the following:
a.To be fully aware of the development of financial securities and financial derivatives
b.To understand the risk of financial investments
c.To understand the transaction mechanism of financial investments
d.To understand the traders’ behavior and the position in the game
e.To understand the market trends and opportunities
f.To master the pricing theories in financial investments
g.To master the fundamental methods of analyzing the investment value of listed companies
Textbooks
Shang Lihui, Financial Investments Tools Application and Risk Management, China Planning Press, 2003
Wang Wen, Foreign Exchange Transaction and Management, University of International Business and Economics Press, 2003
Wu Xiaoqiu, Securities Investments, China Renmin University Press, 2004
Credits
2 credits and 34 hours
Written exams
11.Financial Experiment
金融实验
Compulsory
Course Description
In this course, students will do simulation trading on stock, commodity futures and foreign exchange, using ShihuaCaixunFinancial and Economic Information System.
Course Objectives
Through simulation trading on stock, futures and foreign exchange, students can experience the real movement and operation of the financial market, systematically understand the transaction mechanism and the rules of trading, and master the practical tradingtechnique. By simulation trading, students can also acquire the ability of collecting economic and business information, and analyzing economic and market situation on macro economy, industrial and business level.
Textbook
Qin Yanmei, Security Trading Practice，Economic Science Press,2007
Credit
1 credit and 18 hours
Participation and Experiment Report
12.Financial Institution Accounting
金融会计
Compulsory
Course Description
This course will include Central bank accounting, commercial bank accounting, insurance company accounting, security company accounting, trust and investment corporation accounting, futures company accounting, fund management company accounting, leasing company accounting, financial corporation accounting, business contacts among financial institutions accounting.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
This is a compulsory course for finance major. Through the study of this course, students should have a clear understanding of basic theory and general principles of financial institution accounting, grasp its technical methods of accounting treatment, master its accounting representation of operation and management idea, and then know more about its important position and functions in macroeconomic operation and microeconomic development. This course aims to qualify students as talented financial management personnel with both theoretical knowledge and practical techniques.
Textbooks
Yu Xiwen and Wang Xiaofeng, Financial Institution Accounting,China Finance Press
Credits
2 credits and 34hours
Written exams
13.Economic Law
经济法
Elective
Course Description
This course students will study：Basic knowledge of economic laws；business law；State asset management legal regime；company act；foreign-investment enterprise law；Law of Enterprise Bankruptcy；securities law； general and special rules of contract law；foreign exchange management rules; payment and settlement rules; intellectual property law；Accountancy law
Course Objective
This is a compulsory course for accounting majors. Through teaching of this course, students can systematically learn development and basic theories about Economic Law. Students will gain abilities to analyze and solve practical problems in use of basic principles.
Textbook
Economic Law，book adopted in the certified accountant exam of China, China Financial ＆ Economic Press
Credits
2 credits and 34 hours
Written exams
14.Statistics
应用统计学
Compulsory
Course Description
This course includes Content: Sampling, experiments, and measurement; describing and displaying distributions; relationships; predictions; probability; sampling distributions: estimation significance tests.
This course will be given with the aid of multi-media.
Course Objectives
The objective of this course is to develop an understanding of the basic ideas of statistical reasoning; provide students the methods and skills of principles of statistics.
Textbooks
JiaJunping, Statistics, China Renmin University Press
Credits
2 credits and 34 hours
Written exams
Elective Courses
15.Financial Statements Analysis
财务分析
Elective
Course Description
Framework of financial analysis；Analysis of income statements；Analysis of cash flow; Ratio analysis; Analysis inventory; Analysis long-term investment; Analysis long-term assets; Analysis debt; Comprehensive analysis of financial statement.
Course Objective
This is a compulsory course for accounting majors. Through learning this course, students can systematically grasp the analysis methods of financial statements and deeply understand the nature and effects of various accounting policies. Students will be skilled in seeing through the appearance of financial statements to perceive the economic essence and will gain the abilities of solve practical problems.
Textbooks
Gerald I. White, The Analysis and Use of Financial Statements, (3rdedition) , CITIC Publishing House
Credits
2 credits and 34 hours
Written exams
16.Investment Banking
投资银行学
Elective
Course Description
Investment Banking focuses on the changing landscape within the securities industry, the challenging regulatory environment created by Sarbanes-Oxley and other new securities laws, and Wall Street innovation in financing and advisory products. The course explores M&A Strategies and valuation, analyzes LBO and hedge fund threats and opportunities from a corporate and investment banking perspective, reviews corporate financing alternatives, including IPO’s, follow-on stock offerings, bond and high yield offerings and convertible issuance and focuses on the benefits and disadvantages of new Wall Street products. In addition, the course analyzes the alternative investment banking functions of banking (underwritings and M&A), sales and trading, research, asset management and wealth management.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
This course aims to provide an introduction to the world of international investment banking. The course covers the history of banking and how investment banks have evolved over the last two centuries to their present position. Apart from this, this course will merge the financial theory you learned from investments with financial practices. It embarks on an interesting journey--a journey into the complex and exciting world of the modern investment bankers, a place where financial theory and financial practice merge as nowhere else. Our job here is to be scientific and analytical. We will examine the what, the why, and the how of this dynamic industry. This course is a product of extensive study of the industry--both from the perspective of academicians and from the perspective of experienced practitioners. Students will gain an understanding of the unique role investment banks play in the international financial system and how they differ from classic commercial banks in their make up and product mix. It also looks at their role of raising capital and the main types of risk management products offered, and explain how they may be more effective in raising capital than their commercial banking counterparts. Finally, students will gain an understanding into the possible future landscape of banking as industry realignments and consolidations manifest themselves.
Textbooks
Liu Ke, Investment Banking (English version), Beijing Language and Culture University Press, 2007
Credits
2 credits and 34 hours
Written exams
17.Financial Risk Management
金融风险管理
Elective
Course Description
Basic theory of financial risk management；Basic principle of financial risk management；financial institution risk management；International investment risk management; exchange currency risk management; securities risk management; future risk management; trust and investment risk management; lease risk management; estate investment risk management; insurance risk management; credit risk management; interest rate risk management.
Course Objectives
Through teaching of this course, students can systematically learn basic concept about Financial Risk Management and know how to distinguish. They will possess modern ideas to manage finances risks and put these ideas into practice.
Textbooks
China Banking Association，Financial Risk Management, China Financing Press
Credits
2 credit and 34 hours
Written exams
18.Financial Engineering
金融工程
Elective
Courses Description
In this course students will study basic knowledge of: basic modern financial theories including pricing, portfolio, hedging and no arbitrage theories; mechanisms and valuation of derivatives products in debt and equity markets, including financial futures and options, agreements for forward exchange and interest rate, and interest rate and currency swaps; applications of financial engineering techniques.
The course will be given with the aid of multi-media, and classroom teaching will be combined with case study and problem solving.
Course Objectives
The course aims to provide students with the basic knowledge of principle, valuation and application of financial derivatives, classification and the measurement of financial risks, and financial risk management methods. Through the study of this course students should have a basic familiarity with the use of financial derivatives, such as forwards, futures, options, and swaps, to treat with the practical risk management problems.
Textbooks
Charles Jones, Investments: Analysis and Management(10th edition)（English version), John Wiley & Sons, Inc. and China Citic Press, 2007
Credits
2 credits and 34 hours
Written exams
19.Insurance
保险学概论
Elective
Course Description
This undergraduate course of study will provide students with learning opportunities to enhance their career prospects in an exciting and rapidly changing Insurance industry. Students will learn about various risk management methods and insurance principle.
This course deals with the risk issues in the economics with special focus on the insurance as the most important risk management method. The material is a mixture of insurance theory, the historical experience and practices in Insurance industry, including current events. After taking this course, students can use different risk management methods such as risk controlling, risk transferring and insurance to identify, analyze, and manage the risk.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
The overall objective of this course is to provide each student with an awareness and understanding of risk management and insurance theory and practice. Through the study of this course students should have clear understanding of the following:
a. To understand the definition of different risk
b. To understand risk identification and evaluation
c. To understand risk management techniques
d. To understand how insurance function as a risk management technique
e. To understand basic insurance principle
f. To understand Commercial risk management application-Property
g. To understand personal risk management application
h. To understand life insurance
i.To understand health insurance
j. To understand retirement planning and Annuities
k. To understand the insurance regulation policy
Textbooks
James S. Trieschmann, Risk Management and Insurance(12th edition)（English version), Thomson Learning and Higher Education Press, 2005
Credits
2 credits and 34 hours
Written exams
20.Bank Management
商业银行经营与管理
Elective
Course Description
In this course students will study the functional areas of banking including the management of deposits, cash, loans, and other asset accounts. Current problem areas in banking such as liquidity, capital adequacy, and problem loans are explored, as well as bank investment accounts and their relationship to profitability and liquidity. Students are also required to analyze China banking industries and identify its risks and problems.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and group discussions.
Course Objectives
This is a compulsory course for finance majors. This course introduces students to the general environment of banking industry and specific knowledge of bank management skills. With successful completion of this course, the student will be able to explain the changes in the Commercial Bank Industry, understand banking industry environment, evaluate and contrast banks performances, analyze Asset-Liability Management Techniques, distinguish and classify all aspects of Commercial Bank Loans.
Textbooks
Koch, T.W., Bank Management, Peking University Press
Credits
2 credits and 34 hours
Written exams
21.Personal Finance
个人理财
Elective
Course Description
Definition and conception ；private credit management、investment planning、insurance planning、taxation planning、retirement planning；build relationship among customs、collect customs’ information.
Course Objective
Through teaching of this course, students can systematically learn basic concept and laws about private financial planning. They will possess risk control and management in private financial planning，understand private financial planning in practice of commercial bank.
Textbooks
FPCC, Private Financial Planning, CITIC Publishing House
Credits
2 credit and 34 hours
22.Principles of Management
管理学原理
Compulsory
Course Description
This course will provide students with opportunities to learn managementconcepts, theories and techniques. Students will learn functions of management such as planning, organizing, leading, and controlling. They will know how to manage organizations efficiently and effectively.The course will help students to know how to plan, to make decisions, to make strategies, to design organizational structure, to communicate better. Students will learn organizational behavior and team working. They will learn principles of human resource management. They will also learn how to match leading styles with situations better, and how to control an organization.
This course will be delivered with the aid of multi-media, and classroom teaching will be combined with case studies and discussions.
Course Objectives
Students will know management theories and practices, understand both management knowledge and concepts. It will improve students’ ability of planning, decision making, organizing, human resource managing, leading, communicating, controlling, and information processing. They will know to manage organizations under the advancing international economics. The purpose is to introduce students about management knowledge, skills and techniques. It is to make students think about how to manage organization, people and information better. They will learn how to apply proper theories to contingencies in life and work in order to manage things better.
Textbooks
Stephen Robbins and Mary Coulter, Management, Tsinghua University Press
Credits
2 credits and 34 hours
Written exams
23.International Trade Theory and Practice
国际贸易理论与实务
Elective
Course Description
From this course, the students will learn about varied schools of international trade theories, such as Mercantilism, Absolute Advantage, Comparative Advantage, H-O theorem, PLC theory, IIT theory, Diamond theory, FDI theory, and etc. Meanwhile, students will study a range of international trade policy instruments, such as tariffs, subsidies, quotas, trade regulations, industrial policies, covering their backgrounds and effects. In addition, students will study procedures and techniques of typical international transactions, and the related international customs and practices.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions
Course Objectives
The overall objective of this course is to provide each student with an awareness and understanding of the fundamentals of international trade theory and practice. After taking this course, students will understand how international trade occurred. This course involves the key issues surrounding international factor movements, including multinational corporations and foreign direct investment.
Through the study of this course students should have a clear understanding of the following:
a. Different international trade basis: difference in varied factors or scale economy
b. Trade pattern predictions by different trade theories
c. Effects of international trade: consumption, production and social welfare
d. Trade and industrial policy instruments: tariffs, import quota, subsidy, VERs, local content, and etc.
e. International trade contract negotiation and performance
f. The ever-changing world of global trade and investment
Textbooks
Robert, J. Carbaugh, International Economics 9th edition (English version), Higher Education Press, 2005
Zhang Sufang, International Trade: Theory and Practice (English version), University of International Business and Economics Press, 2005
Credits
2 credits and 34 hours
Written exams
24.International Settlement
国际结算
Elective
Course Description
Generally, International Settlement refers to international financial activities of settling claims and debts. Specifically, it has different meaning from different perspectives. For the banking business, it is one of the major intermediate and international banking businesses. For the international transaction dealer, it is an important component of international transaction. For the finance specialty, it is a scientific subPision of International Finance Practice. Therefore, this is a specialized course for undergraduate students majoring in finance and international trade.
This course deals with the issues arising from the international trade payment and finance. After taking this course, students will understand how the international transactions are settled and financed: in what mode of payment, by what kind of payment instrument, and how these activities are governed.
To narrow the distance between classroom study and future work, this course will be delivered in English, with the aid of multi-media. To help the students to use what they have learned, this course will be given by classroom lecture and practical exercises, including case studies, issue discussions and problem solving.
Course Objectives
The overall objective of this course is to provide those students who would like to work with banks and foreign trade companies a good specialty foundation and a prospective professional future. Having had this class, the students will have a good mastery of the international settlement instruments, the international payment techniques, and the related international customs and practices.
Textbooks
Zhao Wei, International Settlement: Payment Techniques in International Trade (English version), South-East University Press, 2003
Credits
2 credits and 34 hours
Written exams
25.Marketing
市场营销学
Elective
Course Description
This course includes the introduction to the complexity of the modern marketing system: why it is essential and how it performs. Identification and examination of business activities involved in the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy inPidual and organization objectives.
Principles of Marketing are the study of this ever-present business discipline of product-price- distribution-promotion decisions in an ever-changing market environment. Tracking today’s marketing issues in light of marketing evolution builds an appreciation of marketing’s role in our world economy while at the same time exposing students to the tools of today’s marketers. Socio-economic (macro-marketing) trends along with specific marketing strategies (micromarketing) are important, as is the positive implementation of the marketing mix.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
a. To develop an understanding of the role of the marketing system in the American and global economy, and in the inPidual organization, with focus on the concepts most relevant to the development and implementation of strategic market planning
b. To define and understand the importance of marketing ethics and understand the factors which influence ethical or unethical decisions; and to understand the concepts and marketing strategies used in dealing with an organization's social responsibility
c. To gain insight into the basic elements of the marketing concept and its implementation through marketing strategies; and to understand the major components of the marketing environment
d. To stress the importance of the consumer and cultural Persity, and to show the vital need for a consumer orientation on the part of all employees in an organization
e. To understand an inPidual organization's marketing system by which products and services are planned, priced, promoted, and distributed in order to satisfy consumer needs and wants; and to understand the concepts of product positioning and repositioning
f. To understand the relationship between marketing and other business functions within the organization; and to understand the external, largely uncontrollable, environmental forces as they influence the management of a company's marketing program
g. To understand the importance of and relationship between research and information systems in marketing decision-making
h. To develop an understanding of the marketing concept as a philosophy that reflects an inPidual organization's marketing program that is compatible with society's long-run interest
i. To identify, explain, use, and apply the marketing concepts and strategies introduced in the course
Textbooks
Philip Kotler, Principles of Marketing (10th edition)（English version), Gary Armstrong and Tsinghua University Press, 2005
Credits
2 credits and 34 hours
Written exams
26.International Business Negotiation
国际商务谈判
Elective
Course Description
This course includes General Introduction, International Business Negotiations, Preparation for the Negotiation, the Procedures and Skills, How to Clear away the Obstacles in Negotiations, the Implementation of Agreement and Various Styles of Negotiators from Different Countries.
This course will be given with the aid of multi-media, and classroom teaching will be combined with case study and discussions.
Course Objectives
As an optional course, International Business Negotiation enlightens the students with the fundamental negotiation principles and skills, through the analysis and illustration of various case studies and help them to get a general understanding of international negotiations.
Textbooks
Roy J. Lewicki, International Business Negotiation（5th ed.) (English version), China Renmin University Press, 2008
Credits
2 credits and 34 hours
Written exams
27.Econometrics
计量经济学
Elective
Course Description
This course includes the major content as follows: the nature of econometrics and economic data, the simple regression model, the multiple regression analysis: estimation, multiple regression analysis: inference; Multiple Regression Analysis: OLS Asymptotic; multiple regression analysis with qualitative information: binary (or dummy) variables: heteroskedasticity; more on specification and data problems ; basic regression analysis with time series data; further issues in using OLS with time series data; serial correlation and heteroskedasticity in time series regressions. This course will be given with the aid of multi-media.
Course Objectives
This course focuses on techniques for estimating regression models, on problems commonly encountered in estimating such models, and on interpreting the estimates from such models. The purpose of this course is to introduce students the theory and application of econometric methods and to give them experience in estimating econometric models with actual data.
Textbooks
Damodar N. Gujarati, Dawn C. Porter: Basic Econometrics (3rd Edition), China Renmin University Press, 2010
Credits
2 credits and 34 hours
Written exams
28.Corporate Strategy and Risk Management
公司战略与风险管理
Elective
Course Description
Strategy and risk management is about analyzing the external environment and internal corporatecapability, strategy analysis tools, strategy selection and implementation, performance evaluationand risk control related issues. The course encourages students to develop strategic insights byintegrating analyses from multiple functional areas.
Course Objective
The course aims to develop an integrative and cross functional perspective about business processes by providing a realistic exposure to a variety of business situations; to help students to understand conceptual framework for assessing organizational competencies and environmental opportunities, formulating effective business strategies and implementing business strategies; and to understand the ways in which a company can create sustain competitive advantages and control risk in a rapidly changing business context.
Textbook
Michael A.Hitt,Strategy Management: Concept and Case(8th edition), China
Renmin University Press
Credits
2 credits and 34 hours
Written exams
29.Finance English
金融英语
Elective
Course Description
It focuses on the book of Modern Banking Practices for Financial English Certificate Test, which is initiated by the People’s Bank of China. Although originally designed as reading materials for those preparing for “the Financial English Certificate” test, it is intended to benefit both commercial banking practitioners and banking supervisors.
Much of the course is devoted to the introduction of the institutional setup of the banking industry, the regulatory and supervisory standards and the foreign exchange system as the knowledge of banking environment is critical to the success of bankers. The brief overview presented in the first part encompasses the evolution of the banking industry over the last five decades, the recent reform progress, the current institutional composition, the presence of foreign banks, the existing constraints to the development of the banking sector, and envisaged reform strategies. The part on banking supervision captures not only prudential standards and practices currently prevalent in the international banking community, but also potential changes as reflected in the proposed new Basle capital accord that may significantly affect the behavior of bankers worldwide.
The introduction of traditional banking business such as commercial lending and international settlement as well as basic communication and accounting skills is complemented with an overview of intermediary business, which is becoming an increasingly important source of bank revenue.
This course will be given with the aid of multi-media.
Course Objectives
The overall objective of this course is to provide each of students with an awareness and understanding of all the fields in finance sector, like the foreign exchange system, bank supervision, accounting, intermediary services, loans and international settlement, to familiarize them with the basic knowledge required in the finance sector and make them well prepared for the FECT of each May, and to apply their English language abilities to finance knowledge.
Textbooks
FECT Committee, Modern Banking Practices(Financial English Certificate Test), China Finance Press.
Credits
2 credits and 34 hours in total
Written exams
30.Project Management
项目管理
Elective
Course Description
Project management is to integrate the system and resources effectively with rational process. Complete project in time, on budge, and within scope. Project management applies to engineering, IT, finance, manufacturing, and consulting.
Course Objectives
Students will learn knowledge and skills about project selection and priority, work breakdown structure, scheduling, resource management, project budgeting, project risk management, project implementation, and project controlling.
Text book
Erik Larson and Clifford Gray, Project Management, The Management Process, McGraw Hill.
Credits
2 credits and 34 hours
Written exams
31.Economic Practical Writing
经济应用文写作
Elective
Course Description
Teaching content include economic practical writing，official document writing，market research report writing，economic activity analysis report and economic forecast report，feasibility study report，budget and final report，listed company operating status report and business agreement Documents.
Course Objective
Students will systematically studythe principles of professional writing, master the basic economic writing techniques and be ready for thesis paper writing.
Textbook
Liguang Xia,Practical Writing for Commercial Banks, China Financial Publishing House；Practical Writing for Economics, Li guo, Tsinghua University Press
Credits
2 credits and 34 hours
Written exams
